There are conservative and innovative! 2018 Global Automotive Mobility Trend Forecast

According to the "American Auto News" report, in 2017, automotive mobility achieved a milestone development, but also faced many problems. We predict here that the development of automotive mobility in 2018 will continue its strong performance. But before we make a prediction for 2018, let's review what happened in the field of mobility this year.

First, Waymo announced that it has created a new history in the launch of Phoenix unmanned service, but it has also become an industry precedent in the case of the Uber trade secrets case.

But this is only negative Uber this year. Uber's ex-employee Susan Fowler posted a blog about Uber's internal sexual harassment, which caused Uber to suffer misfortune. Things even fermented into the entire company's illness. There are extremely serious moral issues. Uber seems to have something happen every day, including CEO and founder Travis Kalanick was forced to step down.

At the same time, Tesla also released the Model 3 this year, in the hope of mass production of this civilian car, but the fact is that this revolutionary model price is not much cheaper, and did not achieve mass production. In addition, Tesla also plans to enter the field of mobile travel.

Although this mobility report does not allow us to look into the future, we do have great ideas for the mobile market in 2018. The following is the forecast content:

First, the frequency of "headlines" in China's electric vehicle startup companies will increase.

Chinese auto companies hope to enter the United States for several years, but in 2018 it may be finally realized.

With the development of electric vehicle technology, as well as the increase in government energy-saving emission reduction efforts and the globalization of car companies, it can be expected that Chinese car companies entering the US market are just around the corner.

Many startups in China have already set up stores in Silicon Valley and hope to integrate Chinese production with Silicon Valley projects. Although most of these companies do not plan to sell new cars on the American continent before 2019, they will be enough to attract media attention next year, that is, to establish a brand image among US consumers before products arrive.

Second, relatively speaking, Uber will usher in a relatively quiet year

Despite years of ending negative news, under the misguided direction of Kalanick, news about Uber will continue to emerge. So it's hard to believe that the company can jump out of the pit it dug in 2017. However, the lawsuit with Waymo will be held in February, so that Uber’s most troublesome problem may be solved early in the year, and the newly appointed CEO Dara Khosrowshahi is also free to focus on reshaping the corporate culture.

Third, the Lyft challenge is further aggravated

Although its main rival, Uber, continues to suffer from negative news, Lyft will give full play to its advantages in the online dating industry. Lyft was previously invested by Waymo, the parent company of Waymo, and also signed cooperation with several car companies and technology companies, including Waymo.

These seem to be very good news, but with so much investment, Lyft seems to face more challenges. Collaboration between the company and GM has been shelved. For Lyft, in 2018, the relationship with its partners needs to be maintained.

Fourth, car companies will reduce the automatic driving plan

Most car companies such as General Motors, Ford, BMW and Nissan have announced plans for the deployment of self-driving cars, many of which plan to achieve great goals in the next five years. These plans also include online pilot car trials to study consumer responses and use of the technology.

However, afterwards, the enthusiasm for autonomous driving may gradually decrease, and many companies may modify the initial forecast. In December, Volvo cut its pilot program for the Drive Me project. Only a few families were able to use the current ADAS technology model instead of the 100 planned. Volvo said that it needs to solve some unexpected problems before the technology is introduced.

V. Tesla's production target may still not be completed

With Model S, Model X, and the current Model, Tesla has already demonstrated that the company can meet its production targets on time. Tesla has also delayed the production of 5,000 vehicles per week until the first quarter of 2018 at the end of 2017.

Adam Jonas, an analyst at Morgan Stanley, expects that Tesla will only reach 8,000 units by the end of the first quarter of 2018. Its annual output is expected to reach 48,000 units, which is far below the company's planned annual production of 500,000 units.